Sports Illustrated magazine has included an ad in the February 2015 issue featuring a plus-sized model for the first time ever! You might think this is a huge leap for plus-sized models and women everywhere but think again!
The average American woman is a size 14, so wouldn’t it stand to reason that a size 14 model would be the most common type of a woman featured in magazines? Not to mention that the featured model, Ashley Graham, is a size 16 herself.
Yes, you might say and nod your head, so what’s the problem? The problem lies within Sports Illustrated decision to include plus-sized model as a paid, one page advertisement opposed to an editorial spread. “I know my curves are sexy and I want everyone else to know that theirs are too,” 27-year-old model Ashley said in a statement (US Weekly). So why is a beautiful curvy size 16 model, representing most American women, is good enough for an AD and not for an editorial?
Approximately 91% of women are unhappy with their bodies and resort to dieting to achieve their ideal body shape. The ideal body type is often misconstrued from the magazines, featuring size 0-4 women body size.
For this reason, it is unfortunate to see that Sports Illustrated didn’t take advantage of the opportunity to have an editorial introducing the beautiful Ashley Graham. As she herself said, “There is no reason to hide and every reason to flaunt,” and I couldn't agree more!